YouTube is launching a brand new marketing campaign to sort out web security and points round pretend information, the video streaming website has introduced.

The corporate says it’s going to placed on workshops aimed toward 13 to 18-year-olds in cities throughout the UK.

The plans, promoted as a part of Internet Citizens day, additionally goal to boost consciousness of points round free speech, remark moderation and on-line abuse.

YouTube has been criticised prior to now for the way it tackles hate speech.

Final month the UK government removed its adverts from YouTube amid issues they have been showing subsequent to “inappropriate” materials on the video-sharing website.

The Guardian, Channel four and the BBC have additionally pulled advertisements citing comparable worries.

Google, which owns YouTube, stated on the time it will assessment its controls.

One of the pilot workshops.

A lot of distinguished YouTubers are performing as ambassadors for “social change”, with Google selling the “five fundamentals” of voice, story, braveness, group and motion.

The likes of youth creator John Inexperienced, Turkish Youtuber Baris Ozcan, and London-based vlogger Dina Torkia are all concerned within the programme.

They are saying younger individuals’s vulnerability may be heightened when it’s troublesome to evaluate whether or not a chunk of content material is actual, particularly when one thing is shared on social media by a trusted buddy.

The web firm have spent the previous couple of weeks testing the workshop.

Naomi Gummer, head of public coverage at YouTube UK, stated: “The web is what we would like it to be. It may be an disagreeable place the place individuals misunderstand and intentionally deceive one another.

“Or it may be this superb place the place we will share, collaborate, perceive and assist one another.

“All of us have a component to play in making it that optimistic, wholesome place. It sounds massive, however truly it is easy and you recognize what to do. Get up for what you need.”

Image from the Internet Citizens site

Anna Smee, CEO of UK Youth, stated: “Younger individuals within the UK spend extra time on-line than ever earlier than.

“On this complicated world, there’s an pressing want to assist younger individuals embrace the optimistic facets of connectivity however we should additionally help them to handle the unfavorable results.”

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