Media entrepreneur and journalist Elizabeth Spiers thinks the Trump presidency is providing America “the costliest civics lesson” the nation has “ever needed to study.”
Catching up with Brian Stelter on this week’s “Dependable Sources” podcast, Spiers stated she thinks Donald Trump is working his presidency in methods which might be “fully unprecedented,” methods which might be exposing “the bounds of what the norms are for the manager workplace in a short time.”
Spiers, an early member of the Gawker staff and previously the editor in chief of the New York Observer, which was then owned by Trump’s son-in-law and senior adviser Jared Kushner, spoke with Stelter about her expertise working with Kushner.
She shared her ideas about Kushner’s White Home appointment, and what she realized about Kushner’s and Trump’s relationship with the media: “The story that [Trump] tells the American public about how he feels in regards to the media does not precisely sq. together with his precise conduct,” she advised Stelter.
Spiers stated that Trump’s election prompted her to try to handle the vacuum she at present sees within the “left-leaning media ecosystem.”
She is at present elevating funds for a brand new media enterprise known as “The Rebel,” which she outlined as “a left-leaning adversarial journalism group” with a “definable ideological place.”
Is her new firm going to be the “Breitbart of the left,” as some outlined it? She stated that is not correct. “We’re not a propaganda outlet,” Spiers advised Stelter.
However Spiers thinks there’s room throughout the realm of liberal media for extra explicitly adversarial journalism, taking a web page from the right-wing media’s playbook.
“Within the final cycle, the precise was way more artistic in spinning up natural information operations and actually getting their message out,” she stated.
Contingent on securing funding within the fall, she hopes “The Rebel” may launch within the first quarter of 2018. “The key sauce of the corporate,” Spiers stated, “is as a lot within the distribution and focusing on as it’s within the information.”
Within the present media panorama — so fragmented, noisy, and closely reliant on social media for content material to succeed in audiences — “you possibly can’t actually anticipate the story to promote itself,” Spiers advised Stelter.
“I do not assume Watergate would promote itself on this setting,” she added.
One other key concern for Spiers is to construct a corporation with a stable authorized infrastructure, one thing that has turn into much more vital for newsrooms and for particular person reporters after Gawker was basically sued out of existence by Hulk Hogan, with monetary backing from Peter Thiel.
The dialog about authorized safety for reporters continually comes up within the recruitment course of, she advised Stelter. Potential hires “ask me questions on indemnification.”
“They ask me particularly as a result of they noticed what occurred with the Gawker case,” she added.
The Gawker go well with didn’t solely set “numerous unhealthy precedents,” it additionally considerably impacted the underside traces of all media entrepreneurs, she stated: “If you are going to do adversarial journalism, the price of that’s fairly excessive at this level.”
CNNMoney (New York) First revealed August 12, 2017: 11:02 AM ET